The amount spent on marketing and the efficiency of the spend is a top priority. Using analytics that connect directly to ticketing, sales, POS reports, and our internal ratios we manage which types of marketing work for the various events and businesses we support.
Measuring your ticket sales daily
Measuring your ticket sales daily
Each customer will have customized "Marketing Analytics". We will connect the resources used in advertising to track, measure and pay attention to all promotional collateral and top of the funnel marketing. Many ratios and rates lie within this process such as click thru rate, conversion rate and daily averages.
Big Picture Comparative
Big Picture Comparative
While the Marketing Analytics process measures the daily intricacies of the various marketing campaigns, the "Comparative" keeps an eye on the entire picture of sales vs total marketing spend, including labor, branding, on-site media and any other source of media.
Page updated
Report abuse